Full service, strategic marketing for skilled operators who

TAKE REVENUE SERIOUSLY

PRO is a monthly retainer designed for venues looking for a complete service, professional output and long term results. As our signature service, PRO is constantly evolving to match the needs of pubs and clubs in these ever-changing times. We’ve bundled up everything we know venues need in to stay competitive in today’s market.

With a focus on strategy and long term revenue generation, our team of marketing professionals work alongside venue operations teams to partner in their success.

your venue marketing entourage

SUPERIOR SERVICE

and measured results

  • WHO ARE WE? Who aren't we? Where do we sit vs our competitors? What is our brand personality and unique selling proposition?

    Marketing plans, customer avatars, competition analysis, local area analysis, tone of voice, copy banks, graphic design style guides

  • WHAT'S THE PLAN to reach our revenue goals? What areas are we focusing on to grow business into the future?

    Annual planning, local partnerships, sponsorships, strategic alliances, membership plans, tiered loyalty

  • WHAT CAN WE DO to engage our target market and increase visitation?

    Weekly promotions, annual events, menu launches, seasonal offers, guest appearances, major prize draws, calendar events, giveaways

  • Now it’s time to GET THE WORD OUT

    Social meda posts & stories, Facebook ads, Instagram ads, video, photography, posters, flyers & graphics, website updates, database comms, local advertising, letterbox drops, in-house advertising

Ditch the hiring headaches with this

all-inclusive marketing service

  • MARKETING
    CONSULTANT

  • MARKETING
    MANAGER

  • SOCIAL MEDIA
    MANAGER

  • PROFESSIONAL
    PHOTOGRAPHER

  • GRAPHIC
    DESIGNER

  • WEBSITE
    DESIGNER

Book a chat today

Melissa McGroder, CEO & Founder is standing by to answer your questions. Use the links below to view her calendar and schedule an appointment today.

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FREQUENTLY ASKED QUESTIONS

  • This service is our signature offering and has developed over decades of working with some of Australia’s most well-known venues to become the perfect all-inclusive solution. MMD PRO is ideal for larger pubs and clubs with an annual revenue over 5 million.

  • PRO is a completely different service to ACTIVATE. Whilst activate is just that – marketing activation – PRO is a full-service marketing suite that considers brand positioning, strategic planning and promotions, events & campaigns; all of which instruct how we activate your marketing communications.

  • Once we gain a true understanding of the size and complexity of your service offering, we will formalise an agreed monthly retainer. Our goal has always been to make this fee comparable to the price you would expect to pay one highly experienced full time Marketing Manager, however you will receive the added benefit of a marketing consultant, social media manager, graphic designer, photographer and website designer all wrapped into that fee.

    By hiring an Agency as opposed to an in-house team you are also saving on the additional on-costs associated with hiring, training and managing staff.

  • Anything that your venue is doing that needs to be promoted to your patrons can usually fit into what we call a “campaign”. Campaign activation involves all the elements of getting your message launched. This may include:

    - Creating branded graphics to promote the event in lots of different sizes to suit all digital & print mediums

    - Adding graphics and copy to your website

    - Creating a Facebook event

    - Creating posts for social media

    - Creating reels and stories for Instagram and Facebook

    - Getting your message exposure on your Google Business listing

    - Delivering you assets to display on your in-venue screens

    - Maximising any banner or signage opportunities in your venue

    - Organising any additional agreed advertising like letterbox drops, promotional staff or paid ads

  • YES! Graphic design of all your marketing collateral, signage, menus, annual report and more is included in your monthly retainer.

  • Not really. PRO clients enjoy a much more proactive and inclusive service than our ACTIVATE clients. The only times where additional project fees may be quoted are when there are major changes to your business, such as renovations, rebrands or the additional of new large-scale service offerings.